Online Account Opening 2.0 Campaign

As Creative Director for Bankjoy's 'Online Account Opening 2.0' launch, I led the complete visual and strategic direction, designing a custom emblem that anchored the entire campaign. My work spanned across every touchpoint, including social media promos, custom webinar slide decks, data visualizations, LinkedIn interactive carousels, and a dynamic landing page. I also storyboarded and produced the overview video, managing video editing, motion graphics, and voiceover talent. Collaborating closely with Product Managers, I aligned design with key product features while ensuring a cohesive brand experience.